Documenting everyday life, commerce, and survival on pavements worldwide.
However, a word of ethical caution: While the magazine is out of print, the copyright for the photography and illustrations still belongs to the contributors (or Benetton Group S.p.A.). Downloading a for personal study or educational critique falls under fair use. Republishing those PDFs or selling them on Etsy does not.
Physical paper degrades. The cheap, glossy stock Benetton used in the 90s is yellowing and brittle. Furthermore, Benetton’s own website has removed many of the original Colors microsites. Thus, the PDF has become the de facto preservative. colors magazine pdf
Because the physical magazine is no longer produced, digital archives and PDF versions are essential for students and researchers.
This public link is valid for 7 days and shares a thread, including any personal information you added. This link or copies made by others cannot be deleted. If you share with third parties, their policies apply. Can’t copy the link right now. Try again later. Republishing those PDFs or selling them on Etsy does not
The official publisher, Fabrica (Benetton’s communication research center), has historically maintained digital archives of past issues. Checking the official Fabrica website or dedicated Colors magazine sub-domains is the safest way to find high-quality, authorized digital versions. Academic and Institutional Libraries
The early issues were produced at Kalman's design studio, M&Co, in New York City before moving to Rome in 1993, then to Paris in 1995, and finally settling in Treviso, Italy, at Fabrica, Benetton's communications research center. From its inception, the magazine was designed to be multilingual, initially appearing in bilingual editions (English/Italian, English/French, etc.) and eventually expanding to include Chinese and Korean editions as its global reach grew. Furthermore, Benetton’s own website has removed many of
– Explored human-animal relationships across the globe.
Under Kalman's direction, the magazine was radical. It was not afraid to look at AIDS (notably featuring a photo of a deceased Ronald Reagan), race, religion, and war.
Long before the internet made global imagery instantly accessible, Colors sent photographers to every corner of the earth. They captured raw, un-staged human realities that traditional media ignored. 3. Historical Time Capsule
