What Font Does Apple Use In Their Keynote Presentations Jun 2026

A version of the font designed specifically for the Apple Watch, featuring flatter sides for better spacing in tight spaces.

Slides introducing Apple Books, Apple News+, or historical milestones often employ New York.

: Introduced in 2019, this boxier variant was used specifically for camera-related feature slides during the iPhone 11 Pro launch. Historical Fonts in Apple Keynotes what font does apple use in their keynote presentations

Apple’s presentation style has evolved significantly over the decades: 2002–2016: Myriad Pro (specifically Myriad Apple

. Helvetica Neue has a more uniform, almost mechanical appearance, with tighter spacing (tracking) and strokes that are perfectly horizontal or vertical. In contrast, San Francisco features more open spacing, slightly rounded terminals (the ends of strokes), and subtly distinct character shapes (for example, the tail of the lowercase a is more open in SF). These small changes collectively improve legibility, especially on screen. The result is that while Helvetica Neue can sometimes feel a bit sterile or "cold," San Francisco comes across as more approachable, human, and clear. A version of the font designed specifically for

Before San Francisco, Apple was known for using a modified version of for marketing and product packaging from 2002 until around 2015.

If you want to recreate that clean look, you need to start with typography. you’ve likely noticed the clean

If you're looking to create presentations that echo Apple's sleek and modern aesthetic, here are some tips for using San Francisco:

What Font Does Apple Use in Their Keynote Presentations? If you have watched an Apple product launch in recent years, you’ve likely noticed the clean, legible, and striking text used on the slides. The typography is a cornerstone of Apple’s minimalist design philosophy, designed to be read instantly from the back of a large auditorium or on a small smartphone screen.

Apple’s legendary keynote presentations are a masterclass in minimalism, and their choice of typography is the "secret sauce" that makes their slides look so premium

like those used by Apple.